Brysen’s Baits started with an 11-year-old kid, a fishing pole, and a love for being on the water.

Founded by Brysen, a young angler who would rather be fishing than doing anything else, Brysen’s Baits was created to make soft plastic lures that catch fish. Every bait is hand-poured and comes from time on the water, trial and error, and learning what fish respond to.

What makes Brysen’s Baits different is that the lures are designed and tested by a kid who fishes, from color choices to how they perform in the water.

Brysen’s Baits is more than fishing gear. It’s about learning, working hard, and building something from the ground up. Whether you fish on the weekends or every chance you get, we’re glad to be part of your tackle box.

Thanks for supporting a young entrepreneur.