Designed by a Kid Who Fishes

Brysen started Brysen’s Baits at 11 years old because of one thing: he loves to fish.

What began as an interest in finding the right baits and colors for his own tackle box turned into a small business built around soft plastic bass baits that he would actually fish himself.

Brysen helps choose the colors, tests the baits on the water, and keeps learning what works in different fishing conditions.

Made for Bass Fishing

Brysen’s Baits offers soft plastic bass fishing lures, including 5-inch stick worms and 4-inch craws in a variety of proven colors.

Whether you’re fishing a pond, lake or river, the goal is simple: offer baits that look good in the water and help you catch fish.